The Top 11 Podcasts To Understand The Sales Mindsets

03 February 2023

We’ve consolidated the top 11 podcasts to understand the mindsets in sales for you to see greater progression and success in your role. 

These podcasts are designed to equip you with the knowledge and skills you need to transform your sales approach and reach new heights in your career. Get ready to take your sales game to the next level by understanding your Sales Mindset! 

Heading into this new year and knowing the difficulties that salespeople will have to face once again, we have taken a closer look at the fundamental qualities that are needed for a salesperson to be successful. Sales education and sales transformation are crucial in the development of a salesperson’s career, however, it first starts with their mindset and way of thinking. 

Although there are proven values that sales leaders must have to thrive in the industry: vision, desire to be the best, empowerment, ambiguity and potential – these values first start with the understanding of one’s mindset. 

The Consalia Mindsets were developed through extensive research with over 150 sales leaders, led by CEO Philip Squire. These mindsets have since become a fundamental aspect of the Consalia framework and an essential understanding for salespeople to excel in their roles and achieve true sales transformation. They go beyond just understanding how customers want to be sold to, they require self-awareness and a thorough understanding of one's own strengths and weaknesses. This understanding reflects how salespeople will react in different situations. 

Dr Phil has talked in length about mindsets and their importance. Once a salesperson understands the mindsets that drive the way they perform, think and understand things around them, they will not only improve in their career through sales transformation but possibly also in their personal life. 

Below, we have put together 11 podcasts that explain the mindsets in different ways, as well as leave you with great insights on other topics such as  the importance of coaching, being agile, understanding one’s values and more. 

 

Episodes with a focus on mindsets 

1. How to Build a Positive Mindset in Difficult Times with Baz Gray 

Baz discusses how salespeople can mentally prepare for when things aren’t going according to plan, as well as how to focus and draw upon their mental resolve.

Listen to The Sales Transformation Podcast on Apple Podcasts Listen to The Sales Transformation Podcast on Spotify Listen to The Sales Transformation Podcast on Google Podcasts

2. GST XVI - The Science of Valuing Intangible Assets (Customer Relationships) 

Ryan O’Sullivan discusses the predictability of Key Account Sales Performance, touching on customer relationships and values.

Listen to The Sales Transformation Podcast on Apple Podcasts Listen to The Sales Transformation Podcast on Spotify Listen to The Sales Transformation Podcast on Google Podcasts

3. The undeniable importance of values for Sales Leaders in an ever-changing world 

Featuring Ian Helps, Director at Consalia and Louise Sutton, Academy Director at Consalia. Both leaders discuss with Dr Phil the impact of values, being agile and more.

Listen to The Sales Transformation Podcast on Apple Podcasts Listen to The Sales Transformation Podcast on Spotify Listen to The Sales Transformation Podcast on Google Podcasts

4. How can a ‘client-centric values’ approach to selling lead to the ‘co-creation’ of a new global selling mindset (Philip Squire, 2009) 

Will Squire and Dr Phil discuss the creation of Consalia and the company's core values, discovering what it takes to be in the top 10% of salespeople and more. 

Listen to The Sales Transformation Podcast on Apple PodcastsListen to The Sales Transformation Podcast on Spotify Listen to The Sales Transformation Podcast on Google Podcasts

5. How Important Will The Sales Mindsets Be In 2023? With Dr Phil and Will Squire 

Dr Phil explores the Sales Mindsets and its 4 segments. This episode also dives into the importance of values over behaviour, changing one’s values and more.

Listen to The Sales Transformation Podcast on Apple PodcastsListen to The Sales Transformation Podcast on Spotify Listen to The Sales Transformation Podcast on Google Podcasts

 

Selling Transformed Series  

Listen to these bonus preview episodes of Selling Transformation to get a taste of what you'll learn in Dr Phil’s book, Selling Transformed. Each of these preview episodes provides great take aways for sales education and understand of mindsets. Plus, the episodes are no more than 10 minutes. 

 

6. Selling Transformed Preview pt. I: The Burning Platform 

Dr Phil provides a preview of some chapters from his book, Selling Transformed where he looks at the spark that ignited the research that Philip conducted where he found that 95% of salespeople were perceived as a waste of time. 

Listen to The Sales Transformation Podcast on Apple Podcasts Listen to The Sales Transformation Podcast on Spotify Listen to The Sales Transformation Podcast on Google Podcasts

7. Selling Transformed Preview pt. II: Sources of Competitive Advantage 

This bonus episode explores the various sources of competitive advantage when selling in the industrial era, knowledge era and post-knowledge era. 

Listen to The Sales Transformation Podcast on Apple Podcasts Listen to The Sales Transformation Podcast on Spotify Listen to The Sales Transformation Podcast on Google Podcasts

8. Selling Transformed Preview pt. III: Values, Professionalism and Ethics 

Take notes as Dr Phil explores the values that can be used to help create positive or negative selling experiences, as well as touching upon some of those values that can suggest a new paradigm of selling. 

Listen to The Sales Transformation Podcast on Apple Podcasts Listen to The Sales Transformation Podcast on Spotify Listen to The Sales Transformation Podcast on Google Podcasts

9. Selling Transformed Preview pt. IV: How to Professionalise Sales 

In this final bonus episode, Dr Phil talks about the future of the sales role and the emerging Cx focus on purpose-driven value-creation. 

Listen to The Sales Transformation Podcast on Apple Podcasts Listen to The Sales Transformation Podcast on Spotify Listen to The Sales Transformation Podcast on Google Podcasts

  

Get into the heart of the Selling Transformed Series with a focus on the mindsets with these episodes: 

10. Thriving in Sales in 2021 

This episode of the Sales Transformation Podcast features Ian Helps, Director at Consalia. He and Dr Phil discuss managing change, how to apply positive Sales Mindsets and more.

Listen to The Sales Transformation Podcast on Apple Podcasts Listen to The Sales Transformation Podcast on Spotify Listen to The Sales Transformation Podcast on Google Podcasts 

11. What is Purpose-led Account Planning? 

This episode of the Sales Transformation Podcast features Alf Janssen, Sales Director Strategic Accounts for SAP NL and Darragh Power, Sales Acceleration and Leadership Programs for SAP. Look forward to a great discussion around purpose-driven mindsets, the level of interest for purpose-led account planning from millennials and Gen Z and more. 

Listen to The Sales Transformation Podcast on Apple PodcastsListen to The Sales Transformation Podcast on Spotify Listen to The Sales Transformation Podcast on Google Podcasts

Understanding the different mindsets in sales is essential for success in the industry. These podcast episodes provide valuable insights and advice from industry leaders on how to develop and maintain the right mindset for sales transformation and success. By listening and taking notes, you can gain a deeper understanding of how mindsets impact your sales performance. 

After you’ve listened and gained a better understanding, why not take our Mindsets Survey and discover your own mindset? You can gain valuable insight into your own mindset and learn how to adapt your sales approach to better connect with customers. 

Take our Mindset Survey and find out if you are selling to customers the way they want to be sold to today. 

 

Try our Mindset Survey

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